Football is the #1 sport in the world! Its transformation into a global marketing machine has been phenomenal and is evolving at a remarkable speed.
Clear Idea of Marketing Assets both On and Off the Pitch
We help you understand how different marketing rights deliver against your objectives. From in game assets including front of shirt, training wear, sleeve partnerships, LEDs, DBR, interview backdrops and stadium naming rights. To opportunities beyond the game including influencer marketing, social, OTT broadcast and digital content.
Benefits for Brands
Brands will have the opportunity to expand globally through increased broadcasting, OTT streaming and international events. Create bespoke affiliations with iconic players, clubs and other blue chip brands reap the benefits of being part of this global entertainment business.
Bespoke Brand Integration
We help you tailor bespoke business integrations, including use of IP to create cobranded products and on pack promotions. We can negotiate player access for TVCs, OOH and retail. Use of iconic venues for B2B events, B2C experiences and product integration. CSR opportunities supporting the community and charitable initiatives and much more.
Global Football Market
Our USP is that we work across all global football properties, understand all inventory types and all pricing. We help brands of all sizes, find opportunities that fit their marketing goals and then development strategy to maximize the ROI.
Branded content has been another effective way to help brands engage with their consumer demographic and via both clubs or individual players we can create unique ideas to meet your marketing goals.